At Pinch ("we", "our", "us"), we take your privacy seriously. This policy explains how we collect, use, and protect your personal information when you use our mobile application and services.
Information We Collect
When you use Pinch, we may collect:
- Account Information: Email address and display name when you create an account
- Garden Data: Plant names, care events, tasks, and notes you create
- Photos: Images you upload of your plants for tracking and AI analysis
- Usage Data: App interactions, features used, and performance metrics
- Device Information: Device type, operating system, and app version
How We Use Your Information
We use your information to:
- Provide and improve our gardening tracking features
- Process AI plant identification and health analysis requests
- Send you task reminders and notifications (with your permission)
- Enable community features like groups and sharing
- Analyze app usage to improve our services
- Respond to support requests
AI Photo Analysis
When you use our AI features, your plant photos are securely sent to our analysis service powered by Google's Vertex AI. Photos are processed to provide identification and care recommendations, then immediately discarded from processing servers. We do not use your photos to train AI models.
Data Storage
Your data is stored securely using Google Firebase infrastructure, located in the Europe (London) region. We implement industry-standard security measures to protect your information.
Data Sharing
We do not sell your personal information. We may share data with:
- Service Providers: Google Cloud/Firebase for hosting and AI services
- Community Features: Posts and comments you choose to share in groups
- Legal Requirements: When required by law or to protect rights and safety
Your Rights
You have the right to:
- Access and download your garden data
- Correct inaccurate information
- Delete your account and associated data
- Opt out of marketing communications
- Control notification preferences
Data Retention
We retain your data for as long as your account is active. If you delete your account, we will remove your personal data within 30 days, except where we need to retain it for legal purposes.
Children's Privacy
Pinch is not intended for children under 13. We do not knowingly collect personal information from children.
Changes to This Policy
We may update this policy from time to time. We will notify you of significant changes through the app or by email.
Contact Us
If you have questions about this privacy policy or your data, please contact us at: